The Financial Times is using its global network of readers and reporters to power a new travel initiative, FT Globetrotter. The curated hub helps time-poor business travellers make the most of their trips to cities around the world, starting with London, Tokyo, New York, Frankfurt, Paris and Hong Kong. More cities will be launched later this year.
Tomorrow’s special Women’s Spring Style issue of How To Spend It, the Financial Times’ luxury lifestyle magazine, introduces a new look edition with refreshed old favourites and new features. Embracing a broadened definition of the word “spend,” the title challenges readers to think about how style and fashion is changing as we become more socially and environmentally conscious.
The first ever framework for measuring thought leadership effectiveness was released today to mark the launch of the Thought Leadership Network (TLN), a new membership initiative from the Financial Times and Longitude.
The International News Media Association (INMA), FT Strategies and Google today announced the launch of the GNI Subscriptions Lab in Europe at the Google News Initiative Summit in Amsterdam. The Lab is a nine month programme to help eight different publishers from Europe strengthen digital subscriptions capabilities and grow reader revenue.